According to Official Document No. 1967/CDLQGVN-LH, the authority urged travel companies to proactively assess market demand and strengthen cooperation with partners and tourism service providers in Laos and Cambodia to develop, refine, and launch multi-country tour programs. The products should connect destinations with complementary tourism resources, cultural heritage, historical significance, and natural landscapes, while diversifying transport options by road, air, waterway, or multimodal combinations. Businesses are also required to ensure high service quality and visitor safety.
The Vietnam National Authority of Tourism requested travel firms to provide information on existing or planned tour programs, including program names, itineraries, duration, and destinations.
In addition, businesses are encouraged to assess opportunities and challenges in developing and operating tours across the three countries and propose solutions related to immigration and customs procedures, border-crossing controls for vehicles and passengers, transport connectivity, tourism infrastructure and services, as well as joint promotion and branding for the “One Journey, Three Destinations” tourism product.
Priority areas also include developing new tourism routes, destinations, and itineraries; advancing digital transformation, information sharing, and database development to support promotion and business networking; and proposing measures to strengthen tourism cooperation among Vietnam, Laos, and Cambodia. Outstanding tour programs and tourism products may be selected for promotion through ASEAN's communication channels and those of the Vietnam National Authority of Tourism.