This is an activity of the communication and marketing strategy of the country's tourism industry to foreign visitors.
The contest is expected to begin from October 15-30, aiming to update a new and overall view on Vietnam for tourists all over the world.
The campaign focuses on modern experiences and international-class tourism products that Vietnam brings to tourists along with famous sights, tourist destinations and cultural destinations.
In addition to promoting Vietnamese cuisine, UNESCO world heritage sites, long-standing cultural traditions and natural landscapes, the hashtag #VietnamNOW also highlights modern travel experiences such as high-class golf courses, luxury resorts, adventure trips and many other interesting activities in big cities, etc.