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At a display of Halal products (Photo: VNA) |
Vietnamese Trade Counsellor in Indonesia Pham The Cuong said there remains room for Vietnam to export goods to Indonesia which is a more accessible market compared to the US, the European Union, and Japan. More than 87 percent of the country's population are also Muslims.
He advised the Vietnamese firms to proactively seek Halal certificates from Indonesia, obtain Indonesian National Standard (SNI) standard, join the Indonesian e-commerce market, and leverage the channels of overseas Vietnamese and Vietnamese businesses operating in Indonesia.
Le Chau Hai Vu, Director of Consultech JSC, said at present, Vietnam has only about 20 kinds of products exported to the Halal market, which is a very modest number considering the demand. As much as 40 percent of Vietnamese localities have not exported any products to this market. Therefore, the potential remains huge.
To successfully navigate Indonesian Halal market, exporters should apply for Halal certificates, create products that meet Halal standards for the target market, enhance marketing and trade connections, he said.
