From August 19 to 30, in Seoul (South Korea), the Korea International Cooperation Agency (KOICA) hosted a training program under the 2024 project to support the Academy of Journalism and Communication (AJC) under the Ho Chi Minh National Academy of Politics in strengthening the government's policy implementation capabilities.
During the course, participants will study government policy implementation, the advertising and public relations industries, smart communication, and the media and content industries in South Korea. They will also engage in practical research at Digital Media City, Korea Advertising Museum, the Korea Press Foundation, and MBC Broadcasting Station.
The course aims to share experiences on modern journalism systems and advanced technology transfer in South Korea, develop strategies for the growth of journalism and mass communication, and establish policies and training frameworks for media personnel.
During the course, Vietnamese participants will receive guidance from experienced Korean professors and experts in policy communication on developing effective policy communication plans. They will also visit major media agencies and content creation companies in Korea for practical insights.
At the end of the course, participants will be awarded certificates by KOICA.
In recent years, the project has greatly enhanced the skills of the staff and lecturers at AJC, as well as Vietnamese journalists, in policy communication. It has also expanded collaboration with Korean partners and raised the academy’s profile.
The program offers engaging content, showcasing modern policy communication trends from South Korea. Participants can study these trends and apply them to their professional work in Vietnam.
Collaboration against malicious, fake news
As part of the program, a delegation of Vietnamese journalists, led by Associate Professor Dr. Mai Duc Ngoc, Chairman of the AJC Council, visited the Korea Press Foundation (KPF) in Seoul for an immersive learning experience.
Founded in 1962, KPF is a journalism training center under the Ministry of Culture, Sports, and Tourism of South Korea. Its primary objectives include enhancing journalistic skills, providing foundational training for newcomers, training newsroom managers and staff, delivering theoretical training commissioned by news organizations, and engaging in international cooperation for journalism training and professional development.
The goal of KPF is to enhance public awareness about engaging with the press and to promote effective and accurate solutions to provide the most useful and truthful information for readers.
During the meeting, journalist Nam Chan Ho, Director of Communications at KPF, noted that he had visited Vietnam several times and was particularly impressed by his visit to the Temple of Literature, Vietnam's first university.
Emphasizing the cultural and historical similarities between Vietnam and South Korea, especially their shared values of education and self-reliance, journalist Nam Chan Ho expressed confidence that Vietnam, with its positive development trajectory, will make significant strides in the near future.
According to the Director of Communications at KPF, both countries' media systems are grappling with the widespread dissemination of fake news and harmful content on social media platforms in the digital age. KPF is eager to collaborate and exchange strategies to combat fake news, a significant concern for nations globally, including Vietnam and South Korea.
Like Vietnam, print media in South Korea is experiencing a decline, and television is also losing viewers. News consumption is increasingly shifting to digital newspapers, social media, and other digital platforms.
KPF currently supports 150 newspapers in South Korea with copyright protection and financial assistance for print distribution. Furthermore, KPF and AJC have collaborated closely on various activities over the years.
KPF’s main functions include providing education and financial support, organizing conferences and seminars, promoting media literacy, and advancing technology and digital transformation in journalism.
