The Miss ASEAN TV Charming 2010 pageant will be held for the first time in Ho Chi Minh City on March 17, 19 and 22, organizer HCMC Television has announced.
The competition has attracted participants from Thailand, Laos, Myanmar, Malaysia, Indonesia, Philippines, Brunei, Cambodia and Singapore.
Each country will send two contestants who are singers, dancers, models, broadcasters or editors to the competition.
The women will compete in four categories including a traditional costume show; a talent performance; an Ao dai (Vietnamese traditional dress) show; and a formal evening wear show to be held on the final night.
Representing Vietnam are cai luong actress Que Tran from HCMC and broadcaster Quynh Mai from Hanoi Television.
The first-place winner will receive a cash prize of US$3,000.
The competition tests not only the beauty and grace of the contestants, but also serves as an opportunity for the women to demonstrate their knowledge, aptitude for public speaking, and passion for their work in television.
In addition, the contest offers an opportunity for the competitors to learn more and gain experience in a variety of production fields.
HCMC Television is also the organizer of the “Charming TV Employee” contest, which has been held annually in the city since 2007 with participation of dozens of contestants from local TV stations around the country.