Attending the event were Vice Chairman of the National Assembly Le Minh Hoan; Vice Chairman of the Ho Chi Minh City People’s Committee Bui Minh Thanh; representatives of the Ministry of Agriculture and Environment; the Vietnam Chamber of Commerce and Industry; along with nearly 600 enterprises honored with the 2026 High-Quality Vietnamese Products title.
This year’s survey recorded more than 155,000 votes, with nearly 22,000 consumers directly participating and over 4,000 retail outlets surveyed nationwide.
A total of 581 enterprises announced on this occasion are regarded as a “trust map” of the market, where consumers not only select products but also indirectly establish standards for quality, credibility, and corporate responsibility in a new phase of competition.
At the announcement ceremony, former Minister of Science and Technology and Chairman of the Expert Council of the High-Quality Vietnamese Goods – Integration Standards Program Nguyen Quan noted that upon its implementation, the High-Quality Vietnamese Goods – Integration Standards criteria set quickly received positive feedback from the business community.
Enterprises granted the certification not only strengthen their brand credibility but also gain added advantages when bringing their products to international markets. This is particularly significant for Vietnam’s key product groups, such as agricultural produce, food, and essential consumer goods, sectors with substantial potential yet subject to stringent quality and safety regulations in importing markets.
Speaking at the announcement ceremony of the 2026 High-Quality Vietnamese Products, Vice Chairman of the Ho Chi Minh City People’s Committee Bui Minh Thanh emphasized that the city’s leadership consistently identifies the business community as a central driving force of socio-economic development. Ho Chi Minh City is currently focusing on the synchronized implementation of multiple solutions to restore and accelerate economic growth, striving to achieve double-digit growth targets in the coming period.
To realize this goal, the city has been vigorously improving the investment and business environment, promoting administrative reform, and supporting enterprises in innovation, digital transformation, and green, sustainable development.
Vice Chairman Bui Minh Thanh also recommended that the Business Association of High-Quality Vietnamese Products continue to uphold its role as a bridge connecting enterprises with state management agencies and the market, while innovating its content and operational methods to achieve greater depth, practicality, and effectiveness. In particular, priority should be given to supporting enterprises in enhancing product quality, building sustainable brands, and meeting both domestic and international standards. This also includes facilitating the integration of Vietnamese goods into modern distribution systems and e-commerce platforms, as well as strengthening support for deeper participation in domestic and global supply chains.
Within the framework of the announcement ceremony of the 2026 High-Quality Vietnamese Products, an exhibition of high-quality Vietnamese products was also held. The showcased items were all OCOP (One Commune One Product) goods rated from 3 to 5 stars from provinces and cities nationwide, meeting High-Quality Vietnamese Product standards.
