The Vietnam Trade Promotion Center for Agriculture (Agritrade) on February 28 signed a deal on strategic cooperation with TikTok to improve the digital transformation capacity for the SMEs and cooperatives taking part in the OCOP program.
The program One Commune One Product (OCOP) is a program in which each locality organizes the production and trading of its specialties to enhance the consumption of Vietnamese farm produce; thereby, it has been contributing to economic development and stability of people's lives.
The “One Commune, One Product” program since 2018 has helped develop hundreds of unique specialty products in Central Vietnam. The program started in Quang Ninh in 2013 as a successor of its Japanese counterpart.
Rice farmers in Mekong Delta rejoiced as the ongoing winter-spring crops yielded big gains, while domestic agricultural authorities work towards a near future where Vietnamese rice dominates markets worldwide.
Deputy Prime Minister Vuong Dinh Hue has asked ministries and sectors to promptly issue documents guiding the implementation of the “One Commune, One Product” (OCOP) programme, while calling for financial and credit organisations to support it.